IEUF has been quickly recognized as one of the leading and most influential fashion shop on the island. The founders values of passion, accountability, collaboration, humility… the aim & mission Is to be the THE number one place that Seychelles turns to when it comes to defining their unique styles & make an impressionable lasting impact, effectively on yourself as an individual & the community. We aim to stand out. And that is what we do best.
Mom and entrepreneur, she is an avid fashion influencer who reflects, most of my choices of daily outfits reflects my mood. “I am often overdressed and I don’t mind, as long as I am comfortable, I am happy. Our lives is our own to live and my styles are just one of many ways of expressions. I like to try out new things and my styles are constantly changing and emerging as I grow and develop. Fashion for me, is Art”. Born on the 9th July 1989 in Seychelles, she lived most of her childhood on the island and late adolescent in UK and Germany which had a great influence on her style, fashion and prospect. Open minded, creative and innovative she wanted to have a fashion shop that allowed women to express themselves. A mix of class & elegance with a bit of an edge, IEUF stands for “Once Upon a Time” creating a wonderful illusion of the founders purpose and aim which is to be the ultimate fashion house for women, men and children in Seychelles that defines style and creates desire.